We're writing more and more blogs for people. As businesses appreciate the need to keep their blogs updated but can't find the time to do it themselves, Word Worker is being called on for some ghost writing.

We can't tell you who we ghost for - that would defeat the object! But we can say that our clients are happy with the results; they aren't having to spend time agonising over a blog themselves, and at the same time they can keep their blogs up-to-date. You can post your blog yourself, so nothing is published until you are happy.

We offer five blogs for £150. Check out our packages and prices for more details.

The spotlight will be turned on website writing at this month’s Swindon Businesswomen’s Breakfast Club meeting.

Word Worker’s Jo Smyth will be talking to the group about the art of writing a website.

Many businesses spend hundreds, sometimes thousands, of pounds on their website design but if the copy isn’t up to scratch they could be losing sales. Jo will be talking about how businesses can make their website copy that much better to give them the edge over competitors. Keywords and phrases are all important for search engine optimisation and there are ways of including them without compromising the quality of the copy.

The breakfast meeting is open to non-members. For more information visit www.womensbreakfastclub.org.

The latest website to be written by Word Worker has gone live.
Swindon-based Hydraulogic specialise in manufacturing and fitting hydraulic RAMS. Visit them at www.hydraulogic.co.uk

One of Swindon’s newest – and smallest - plant nurseries has opened for the season with a fun-packed day to raise money for charity.

With help of some publicity organised by Word Worker, the event was a big success and dozens turned out to Willow Field Nursery. As well as buying plants, visitors took part in raffles and competitions and raised around £200 for children’s charity Barnardo’s

Willow Field specialises in herbs and perennials. It’s open on Wednesdays and Saturdays but its season is short – it closes July 31st - so get in quick if you want to buy some of their fab plants. More details at www.willowfieldnursery.co.uk

Word Worker has helped publicise the launch of two new firms, by leading Swindon property lawyer Mary Hoffman.

Mary, the driving force at Hoffman Male, has started two new sister companies to deal with wills and probate, in response to customer demand. TLC Probate Lawyers, a partnership with around 50 years combined legal experience, specialises in probate and administration, and Hoffman Wills deals with wills and those needing advice in areas such as lasting powers of attorney. Both new businesses operate from Hoffman Male’s offices in Bath Road, Old Town.

Hoffman Male, almost certainly Swindon’s largest specialist property law firm, evolved from Roger Male & Company, which started in Swindon more than 30 years ago. Its experienced team specialises solely in property and conveyancing throughout England and Wales

Mary Hoffman said that many of the firm’s clients return time and again and frequently asked if Hoffman Male would offer a wills and probate service.

“When people buy and sell houses they are often thinking of the future and their mind turns to the issue of wills,” said Mary. “We were always being asked by our clients if this was something we could help with, so we decided to respond.

“We have clients who have instructed us literally dozens of times. They trust us and know that they will get the same level of expertise and service from TLC Probate Lawyers and Hoffman Wills as they have come to expect from Hoffman Male.”

For more information visit www.hoffmanmale.co.uk or contact Mary Hoffman on 01793 538198.
 

Special offer for spring (well, it’s nearly here) from Word Worker – a free one hour review of the words on your website.  We will look at the content and give you feedback: is it pitched to the right audience? Does it sell your product or service? Is it easy to understand and navigate? Is there anything missing? How can you include more key words and phrases? We will also let you know if we find any shocking spelling or grammar gaffes. So spring clean your website with help from Word Worker by emailing jo@wordworker.co.uk or calling 01666 861149 / 077 806 39287.

An innovative new business venture from communications specialist Charlotte Mannion needed its own website, so Word Worker was called in to write the text for the site. Charlotte’s business – Wedding Speech Me – draws on her extensive experience as a communications trainer and is aimed at anyone having to give a speech at a wedding. The site and accompanying book – How to Give the Perfect Wedding Speech – offer advice and guidance to the groom, bestman, bride and father-of-the-bride alike. Charlotte said: “Jo is a joy to work with. She listens well, ensures she understands the brief, gently stops you from making costly mistakes and writes lovely pieces in exactly my style. You couldn't ask for a better PR person.” All you need to know about making a wedding speech at www.weddingspeech.me

Word Worker was called in when photographer Robert Slade needed a website written for his new venture, Panomorphic. Panomorphic specialises in providing a new and exciting generation of virtual tours, perfect for showcasing any venue, from a hotel to the prestigious Roman Baths. Robert was very happy with the resulting website, which combines carefully selected wording with his fantastic photography.

Robert said: “Jo has a very good understanding of how to get a message across, and a gift of being able to write what I want to say, but more clearly and in less words.”
The new Panomorphic website at www.panomorphic.com is due to go live soon.
 
 

New business venture Cotswold Nordic Walking have taken on Word Worker to help with promotion to bring in participants.

Set up by Veronica (Ronnie) Hodges, Cotswold Nordic Walking runs courses and one-to-one tuition for people interested in taking part in the activity to get fit.

Word Worker helped Ronnie gain coverage in both her local newspapers and her first course is about to get going.

More information at www.cotswoldnordicwalking.co.uk

Cotswold Nordic Walking called in Word Worker to help promote their new courses, walking club and one-to-one sessions to people in the Wiltshire and Gloucestershire area. Nordic walking is a full body work-out because it involves walking with poles and is suitable for people of all abilities and levels of fitness. Business owner Veronica (Ronnie) Hodges was delighted when two pieces appeared in the local newspapers and the response meant she could run a new course, as well as enlist people for some one-to-one sessions. Visit www.cotswoldnordicwalking.co.uk if you’re interested in getting fit and getting out and about!

Communications experts Quicklearn have taken on Word Worker to help promote the company. Wiltshire-based Quicklearn lead the field in assisting managers and their employees to improve their communications skills in all areas, from networking and presentations to customer service and the written word. Word Worker is writing a series of press releases and articles for print and online media showcasing Quicklearn and the work they do. Visit www.quicklearn.co.uk for more on expert communications.

Search engine optimisation is a must if companies want to get a great ranking for their websites. Expert surveyors Cannings Estates Ltd are doing this for their website and have asked Word Worker to re-write the content, making sure the key words and phrases are used. At the same time, Word Worker will give the content the user-friendly touch it needs to encourage visitors to www.canningsestates.co.uk to become clients.